Marketing That Ships Every Week.
Run by Your Fractional CMO.
Social. Strategy. Copy. Email. Counsel. One senior operator builds the plan. A full department executes it — on a calendar, on a deadline, without you chasing anyone. Because marketing that doesn't ship doesn't feed the sales team.
30 minutes. Leave with a 90-day marketing plan you keep either way.
Random Acts of Marketing Are Expensive.
Here's what "marketing" looks like inside most $1M–$20M companies:
A social account that posts when somebody remembers. A newsletter that died in March. A freelancer who's "circling back." An inbox where good leads go cold because nobody followed up. And a monthly pile of invoices no one can tie to a single closed deal.
That's not a marketing problem. That's a system problem.
Activity isn't marketing. A system that ships is marketing.
Strategy is what turns spending into hunting. It's the difference between "we should really post more" and a calendar where every piece of content has a target, every email has a next step, and every dollar has a job — with a deadline and a name next to it.
That's what this page is: five marketing weapons, run as one coordinated system under one fractional CMO — so the work ships every single week, and every bit of it points at the same target: a stacked sales calendar.
Strategy means every dollar has a job — and a boss who checks its work.
One Plan. Five Weapons.
Each one works on its own. Together — under one strategy, one calendar, one fractional CMO — they hunt as a pack.
A Map for the Quarter.
So Every Dollar Has a Job.
Most content fails before it's ever made — because it was created with no target. We build the strategy first: who you're hunting, what makes them buy, and exactly which piece of content moves them one step closer to a sales call.
- A quarterly content roadmap mapped to your revenue goals — not to trends.
- Messaging and positioning — the words your best-fit buyers need to hear before they'll pick up the phone.
- A channel plan that says what runs where, and what job it's doing in the pipeline.
- Monthly review — we scale what's pulling revenue and kill what isn't.
When strategy leads, content stops being a cost center and starts being a sales weapon.
Pretty Doesn't Sell.
Words Sell.
Your ads, your landing pages, your emails — they live or die on the words. That's why your copy is written by direct-response copywriters whose only job is moving pipeline, not winning design awards.
- Ad copy and hooks engineered to stop the scroll and start a conversation.
- Landing page copy that turns clicks into booked calls — headline to CTA.
- Sales emails and scripts that feed your reps openers, follow-ups, and closes.
- Headline testing — variants go head-to-head, the market votes, the winner runs.
We don't guess which headline works. We make the market vote.
We'll map all five of these to your business — in one 30-minute working session.
The List You Own.
The Follow-Up That Never Sleeps.
Social is rented land. Your email list is an asset you own — and most companies are sitting on one they never use. We turn it into a machine: sequences that welcome, nurture, and book calls automatically, plus a newsletter that actually ships.
- Welcome and nurture sequences that work every new lead the moment they opt in.
- Campaigns and promotions written, built, and sent — offers your list actually opens.
- A recurring newsletter that goes out on schedule, every time, without you touching it.
- Segmentation and list hygiene so the right message hits the right buyer.
Speed-to-lead closes deals. Your sequences answer in minutes — at 2 a.m., on holidays, every time.
A CMO's Brain.
Without the CMO's Salary.
Sometimes you don't need more hands — you need a senior operator to look at the whole machine and tell you the truth. That's what the consulting layer does: it grades what you have, decides what runs next, and kills what's wasting money.
- A full-funnel marketing audit — positioning, content, follow-up, and spend, graded honestly.
- A 90-day priority roadmap — what to fix first, and what to stop doing entirely.
- Vendor and ad-spend review — every dollar re-interviewed for its job.
- Ongoing counsel from a senior strategist — not an account manager reading a dashboard to you.
The answers a full-time CMO would give you — without making the hire.
You Approve. The Beast Executes.
Monday: the week's plan lands in your inbox. You approve it in minutes — not meetings.
All week: posts publish, emails send, copy ships, tests run. Nobody waits on you. Nobody needs to be reminded.
Friday: one report. What shipped, what it produced, and what we're doubling down on next — in plain English, tied to pipeline.
No chasing freelancers. No herding vendors. No "just circling back on this." Your fractional CMO runs the plan, and the department runs the work.
Consistent publishing, without you chasing anyone. That's the whole product.
And because it's one team on one strategy, everything compounds: the social post feeds the email, the email feeds the landing page, the landing page feeds your reps more at-bats. Built to hunt revenue — every week, in every channel.
Drop in a real client quote here about publishing consistency and pipeline results — name, company, and revenue range. E.g. "[Client name], [Company] — went from posting [X] times a month to [X] times a week and booked [X] more sales calls."
Want the whole department — video, design, ads, and funnels included? See the Fractional Marketing Department™ or check pricing.
Your Buyers Are Scrolling Tonight.
Decide Whose Marketing They See.
One team. One plan. Marketing that ships every week and feeds your sales team more at-bats — without you managing a single person.
Only 4 onboarding spots available this month. When the calendar's full, it's full.
Show Up Everywhere Your Buyers Scroll.
Without Chasing Anyone.
Consistency is the whole game on social — and consistency is the first thing that dies when everyone's busy. So we take the entire operation off your plate: the calendar, the writing, the design, the scheduling, the replies.
You'll never hear "what should we post this week?" again. It's already posted.